Cultural economics & international trade
Research on cultural economics, international trade, technology and economic change — with a particular focus on South African films and international audiences.
01Research record
Completed work, manuscripts and ongoing research are labelled separately.
An empirical study using country-level Google Trends data to examine cultural distance and international visibility for selected South African films. Submitted to the African Journal of Cultural Economics.
Ongoing research into cultural distance, international trade and the international performance of South African audiovisual products, using films as the empirical focus. Undertaken as part of a PhD in Economics at Rhodes University.
MCom in Economics, University of South Africa. Research on technology and economic change.
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Ask about the research02Conferences & activities
2026
King’s College London
Presented Crossing Borders: Cultural Distance and the International Visibility of South African Films.
2025
South Africa
Presented empirical research on cultural distance and audience interest in South African films using Google Trends data.